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Responsible Culture

Sustainable Art & Social Impact: A Cultural Partnership Between Aloft Muscat and Stal Art Gallery

Stal Art Gallery Launches Artistic Collaboration with Aloft Muscat to Champion Emerging and Established Artists in Oman

Muscat, Oman — June 24, 2025 — In a pioneering move that underscores the power of cultural engagement in hospitality, Aloft Muscat has partnered with the contemporary Stal Art Gallery to launch a unique art initiative aimed at showcasing the vibrant work of emerging and established artists in Oman. This collaboration marks a meaningful stride in both institutions' commitment to community enrichment and creative development.

The initiative was conceptualized by Aloft Muscat and Stal Art Gallery, as part of their shared vision for social responsibility. Together, they have created a platform within the hotel where art is not only displayed but actively celebrated, integrating culture into the guest experience while supporting the local art scene.​

The program will see emerging artists given the opportunity to showcase their work in rotating exhibitions throughout Aloft Muscat’s public areas, from the lobby and W XYZ® bar to guest lounges. Featured artists from Oman and the wider region will also be invited for special installations, artist talks, and meet-the-artist sessions, turning the hotel into an evolving gallery space for guests and locals alike.

As part of this socially responsible initiative, the collaboration proudly features the work of renowned Omani artist Moosa Omar, whose pieces are created using sustainable jute material. These works explore Omani symbolism and reflect traditional Omani art materials reimagined in a contemporary context, offering guests an authentic and environmentally conscious artistic experience.

This collaboration is part of Aloft’s broader efforts to engage with the community and elevate the guest experience through bold, locally-inspired programming. 

Featured artworks

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As part of this socially responsible initiative, the collaboration proudly features works by established Omani artists Anwar Sonya and Moosa Omar, whose art reflects a profound connection to Omani heritage and symbolism.

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